Client: OCSWSSW (Subcontracted)
2025-Ongoing
This campaign supports the Ontario College of Social Workers and Social Service Workers (OCSWSSW) through accessible editorial content, podcasts, and digital storytelling that clearly explains the College’s role as a regulator to the public.
The work focuses on strengthening public trust by translating complex regulatory concepts into clear, human-centred stories that reflect the realities of social workers, social service workers, and the communities they serve across Ontario.
The campaign also highlights cultural humility as a core principle of modern social work and social service work, reinforcing the importance of equity, inclusion, and reflective practice in a diverse social landscape.
A key focus of the campaign is communicating OCSWSSW’s public protection mandate, highlighting how regulation, accountability, and professional standards work together to protect the public interest.
Client: Havas Paris for Riyadh Art
Light and Art
Riyadh, Saudi Arabia - 2022
Noor Riyadh is a citywide annual Festival of Light and Art that nurtures creativity, promotes talent and delivers awe-inspiring experiences. The second edition of the festival held in Saudi Arabia's capital city achieved 6 Guinness World Records™️ titles, including the ‘Largest Light Art Festival’ with a total of 201 installations.
Developed detailed content strategy alongside partner Blue Gecko and client Havas Paris based on extensive benchmarking of major light and art festivals around the world. Helped to define general themes and overall vision for the festival content, including the production of artist bios, artwork descriptions, catalogue, and podcast.
Given the responsibility by Havas Paris to provide and manage an editorial team, as well as a curatorial liaison staff member, to produce content and coordinate editorial requirements for the festival. Supplied team of 9 in partnership with Blue Gecko.
As a subcontractor within the larger festival organization, worked collaboratively with various stakeholders, agencies and the client to coordinate overall efforts. Created centralized content spreadsheet used by all parties to track content delivery process and feedback.
Client: Stratford Festival
2022-2023 Seasons
Located in Stratford, Ontario, Canada, the Stratford Festival performing arts company is North America’s largest classical repertory theatre company. They produce classics, contemporary dramas and musicals, with special emphasis on the plays of Shakespeare.
As part of our multi-year partnership with the annual Stratford Festival, Culture Shox Media produces a series of podcast episodes featuring interviews with the diverse stage talent performing during each season.
Listen to the 2022 season podcast episodes and read articles. The series documents conversations with Stratford Festival performers across two seasons, capturing artistic perspectives, career paths, and reflections on working within one of Canada’s leading repertory theatre companies.
This podcast series offers an inside look at the Stratford Festival through conversations with performers from each season’s productions. Created as part of a multi-year partnership, it highlights the artists behind the work and extends the Festival’s storytelling beyond the stage.
Other projects
Subcontracted to produce social media videos, press releases and social media content to support aerospace client Oerlikon's participation at the 2019 Paris Air Show.
Subcontracted to create engaging and informative content showcasing Arlanxeo's complete rubber tech portfolio, brands and solutions. Produced entire series of articles and product descriptions.
Subcontracted as main copywriter for the launch of rebranded OQ website, the Sultanate of Oman's flagship petrochemicals company. Turned technical content into compelling product stories to reach a broader audience.
